Your front desk staff can make or break your fitness club. They are the first person they see when they enter your facility and the last person they see before they leave. This makes it their job to greet your members with a delightful smile and warm welcome.
Read More9 years ago fitness club owner Jason Christoff knew he couldn't keep it up for much longer. The long hours and marginal profits inside the fitness club industry were starting to give him what is known in the club business as "gym burn out', Jason knew a change was needed ...Read More
I was talking to a Chiropractor friend last week, and he just told me how he had switched Fitness Facilities for his work outs. When asked why, he said it was because every time he went there he felt he was a burden to the staff. Getting them to answer ...Read More
When it comes to athletic conditioning, most coaches would agree that the athlete should master bodyweight training before external loading. Each summer I get young hockey players that want to bench 215lbs but can’t perform 10 perfect bodyweight pushups! The kind of push-up where you are flat as a table ...Read More
By Jeffrey Gitomer
Where is the new customer? He’s in the new world... are you?
The customer is making a comeback - slow though it may be. And when he (or she) returns, you’re going to notice a change. A big change. FAIR WARNING: How you prepare for the new ...Read More
As you may know, spring and summer are not the busiest time of the year for our facilities, as compared to winter and fall,...
When most people think of spring cleaning, they think of picking up a rag and cleaning the sweat, the dust and soil in...
Your front desk staff can make or break your fitness club. They are the first person they see when they enter your facility...